Saturday 10 October 2015

Linkedin profile tips: first versus vs third person.

Vetch and (brown) sorrel seeds.

Linkedin profile tips: first versus vs third person.
Jerome Knyszewski.

LinkedIn Profile Tips Article #1.
Due to the professional nature of LinkedIn, it’s easy to see why so many users perceive
it to be a kind of online resume, portfolio and bio all rolled into one.
One of the biggest questions for professionals out there is whether they should write
their LinkedIn profile in the first or third person.

Completing your LinkedIn profile really isn’t a complicated task at all.
You are simply completing the listed fields with information about yourself.
All the required information should be really easy to add but a potential stumbling block
is the fact that you are limited to a certain amount of characters per field. The summary section,
for instance, only allows for up to 2,000 characters which can prove challenging for many.

Perception is Everything!
When writing your profile summary and completing other parts of your LinkedIn profile,
you might be inclined to do so in the third person. Professional bios are often (if not always)
written in the third person. Just take a look at various personal websites out there
of famous personal trainers, advisers and other professionals.
The third person has a different feel to it and can almost make that person appear
even more powerful and influential than if it was written in the first person.
That being said, writing in the third person can come across as impersonal and if not backed up
with strong positioning, it can be perceived as arrogant or even a bit megalomaniac.

While your website could quite easily be drafted by a representative,
the whole point of professional social networking
is to nurture professional relationships with a personal touch.
That’s why so many LinkedIn users prefer to write about themselves in the first person.

You want profile viewers to know that you completed and manage your own profile.
If they contact you or try to connect, they want to know that it is really you on the other side
and not your social media marketer, another secretary or gatekeeper.

Conclusion:Take a look at your LinkedIn profile while bearing in mind that it should resemble
a warm invitation to reach out, with useful information that could be included in a resume.
When you think of it like this, it will be easy to understand why writing in the first person
is so much more effective and engaging.


https://www.linkedin.com/pulse/20140422171048-108413089-linkedin-profile-tips-first-versus-third-person

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